SRT Ale, the Ale for the Trail
Sly Fox Brewery has partnered with Schuylkill River Greenways for the past four years by producing SRT Ale, an ale that benefits the Schuylkill River Trail. SRT Ale will be available after this year’s bike ride at the festival and all cyclists get a FREE beer ticket.
During the 2021 Ride for the River celebration, Sly Fox presented representatives of the Schuylkill River Greenways National Heritage Area with a check of $6,212.89 from the sales of this year’s SRT Ale. To date, Sly Fox has donated a total of about $40,200 from the sale of SRT Ale. The ale is available all year long.More About SRT Ale Learn More about the SRT
Ride for the River Volunteers
We wouldn’t be able to put on this ride every year without the many volunteers who help with planning, trail improvements, route markings, and other general activities the day of the event.
Volunteers receive a free T-shirt as well as a food and beer/beverage ticket bundle to use at the Can Jam Music Festival the day of the event.
Planning Committee Volunteers: Attend monthly meetings (usually virtually through Zoom) June through September to help plan the cycling event including marketing/promotion, sponsorships, and volunteer coordination. If you are interested in joining the Ride for the River Committee, please CLICK HERE to fill out a short online form, or contact Alex Shandera at the email firstname.lastname@example.org or call 484-945-0200.
General Event Volunteers: Assist with route markings, road crossings, rest stops, check in, and other tasks during the event. Volunteers receive a free t-shirt, food & beer. Volunteers in this category won’t be able to participate in the ride.
Parking/Registration Volunteers: For volunteers who wish to assist with morning parking or check-in, and still be able participate in the ride. Volunteers receive a free t-shirt, food & beer, but must purchase a registration to participate in the ride.
About Can Jam Festival
Schuylkill River Greenways organizes the Ride for the River event in partnership with the Sly Fox Brewery’s CAN JAM Music Festival. The festival is located at 331 Circle of Progress Drive in Pottstown, just 3 miles from the ride’s finish location. All ride participants receive a beer/drink and food voucher bundle to use at the free festival. There will be reserved parking at the Can Jam Music Festival for Ride for the River participants.
Sly Fox Brewing Company’s CAN JAM Music Festival is curated to feature rising regional independent talent, authentic and original, just like Sly Fox beers! A free day of amazing music in the beautiful pastures adjoining the brewery, accentuated by one of the largest KanJam® tournaments on the planet.
The CAN JAM Music Festival celebrates Sly Fox Brewing Company’s role as an early adopter, evangelist and promoter of cans—the hottest packaging trend in the craft brewing industry. Learn more about CAN JAM.